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🧠 Grocery Core Philosophy

The fewer ingredients, the better.

👉 If a product requires a paragraph to describe it, it’s probably not food.


☣️ Toxin Exposure Hierarchy

Focus here first:

  1. Ultra-processed foods
  2. Industrial seed oils
  3. Pesticide-heavy produce
  4. Plastic exposure
  5. Additives / preservatives

👉 Focus on reducing the biggest of sources of exposure first.


🧺 Where to Buy

  • Local-owned, community markets
  • Farmers markets

No local options?

  • Use online direct-to-consumer brands
  • Prioritize transparency over branding
  • Ask: Can I trace where this came from?

👉 If not, assume lower quality.


Large Chain Stores

  • Prioritize cost and scale over sourcing transparency
  • Use complex global supply chains
  • Rely on labeling that may not reflect true quality

👉 Use large chains selectively, not as your default.


🛒 How to Shop (Simple Framework)

1. Shop the Perimeter

Most real food lives on the edges:

  • Produce
  • Meat / fish
  • Dairy

👉 The center aisles are where most ultra-processed foods live.


2. Read Ingredients (Not Marketing)

Ignore:

  • “Natural”
  • “Healthy”
  • “Organic” (on packaged foods without context)

Focus on:

  • Ingredient list length
  • Ingredient clarity

3. Prioritize Real, Whole Foods

If budget is limited, focus here:

  • High-quality meat / animal products
  • Fresh, high-residue produce
  • Dairy (if consumed)